To turn this dream into reality, she invested her own savings, borrowing additional funds to set up the infrastructure needed to operate an online betting platform. She envisioned a platform that would provide a comprehensive online gambling experience, including sports betting, casino games, poker, and more. The year was 2000, and Denise Coates, a visionary businesswoman with a background in the betting industry, decided to take a gamble of her own by launching Bet365. Bet365 Casino is a household name in the world of online gambling, but its journey began in a small trailer in Stoke-on-Trent, England.
